Byline
Byline is a journalism app start-up created to connect community members to media outlets to generate news stories.
This logo was the finalized version that the client selected.
Brand Strategy: How can our client take traditional print media into a new generation?
The concept behind the design was to visually convey that it is specifically for newspapers, but in a contemporary style.
At the end of this project, our client attended a public event to pitch her company to possible investors, so we decided to design a pitch deck template for her to present. This specific slide was her favorite because it showed our proposed app icon.